Milan, since 1981
Emporio Armani Watches
Born in 1981 with a first boutique in Milan, Giorgio Armani's Emporio Armani line marks its dials with a stylised eagle: steel, Ceramica ceramic and open-heart Meccanico automatics. Our Emporio Armani watches are new, authentic and come with a 2-year warranty, offered at outlet prices.


Emporio Armani
Emporio Armani AR2011 Women's Chronograph Watch

Emporio Armani
Emporio Armani AR1685 New Retro Brown Women's Watch

Emporio Armani
Emporio Armani AR1885 Gold Dial Brown Leather Women's Watch

Emporio Armani
Armani AR1959 Green Leather Women's Watch

Emporio Armani
Emporio Armani AR1961 Retro Silver Stainless Steel Women's Watch

Emporio Armani
Emporio Armani AR1955 Retro Silver Women's Watch

Emporio Armani
Emporio Armani AR60026 Skeleton Dial Black Leather Strap Men's Watch

Emporio Armani
Armani Sportivo AR2459 Silver Women's Watch

Emporio Armani
Emporio Armani AR11243 Mario Men's Watch 43mm Black Dial

Emporio Armani
Emporio Armani AR2457 Sportivo Black Dial Round Stainless Steel Men's Watch

Emporio Armani
Emporio Armani AR1828 Classic Black Men's Watch

Emporio Armani
Emporio Armani AR1811 Classic Men's Watch Milanese Mesh Bracelet

Emporio Armani
Emporio Armani AR11174 Sport Chronograph Men's Watch

Emporio Armani
Emporio Armani AR11201 Aviator Chronometer Black Milanese Mesh Men's Watch

Emporio Armani
Emporio Armani AR11188 Renato Men's Watch Blue Dial Leather Strap

Emporio Armani
Emporio Armani AR2473 Men's Watch Perforated Blue Leather Strap

Emporio Armani
Emporio Armani AR11013 Black Men's Watch

Emporio Armani
Emporio Armani AR11349 Black Stainless Steel Men's Watch

Emporio Armani
Emporio Armani AR11226 Chronograph Blue Men's Watch

Emporio Armani
Emporio Armani AR11338 Diver Green Dial Men's Watch

Emporio Armani
Emporio Armani AR70006 Ceramica Black Ceramic Men's Watch

Emporio Armani
Emporio Armani AR1735 Men's Watch Perforated Leather Strap

Emporio Armani
Emporio Armani AR1732 Black Leather Strap Men's Watch

Emporio Armani
Emporio Armani AR1786 Men's Watch Stainless Steel Bracelet
Six lines, six details to spot
Every Emporio Armani line is recognised by one detail. Hover over or tap a watch, then go straight to the product page or the collection.
Set on travertine
Our Emporio Armani in still life, between travertine and raw linen: each photo leads to its product page.
Private sales club
Be notified of upcoming Emporio Armani private sales
Our Emporio Armani private sales run for 24 to 72 hours and stock is limited. Members receive an email 2 to 3 days before each sale opens. Free sign-up, 1 to 2 emails per month, unsubscribe in one click.
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Our Emporio Armani expertise
History & brand DNA
Giorgio Armani founded his house in 1975, then launched Emporio Armani in 1981, a younger line whose first boutique opened in Milan. Its emblem, a stylised eagle with striated wings bearing the initials GA, decorates the brand's dials. The watch line began in 1997, the year the Armani group partnered with Fossil Group: since then, Fossil Group has designed and distributed Emporio Armani watches under licence, as it does for Armani Exchange. This licence currently runs until the end of 2027. The style remains that of the house: clean lines, legible dials, and steel, ceramic and leather.
Iconic models
In our sales, one shape stands out: the rectangular Classic with large Roman numerals sells faster than any other, in men's (AR0154, brown croc-effect leather) and women's (AR0146, steel bracelet), although it remains scarce in our stock. On the men's side, the Luigi line sells best, with the all-black AR11349 chronograph, one of our most requested models, and skeleton-dial automatics. White Ceramica models sell far faster than black ones. For women, the small Gianni T-Bar, attached to the strap by a T-bar, forms the heart of the selection, in steel, two-tone or rose gold.
What we check before dispatch
Our men's Emporio Armani watches mostly range from 41 to 46 mm, with 43 mm the most common; yet the 41 and 42 mm sizes sell best, discreet under a shirt cuff. Women's models tend to sit around 32 mm, with 28 mm Gianni models for slender wrists. Almost all run on quartz; the Meccanico and some Luigi are automatic, with an open dial revealing the movement. Our listings state 5 ATM for most men's models (rain, handwashing, occasional surface swimming) and 3 ATM for the majority of women's models (splashes only). To spot a genuine piece: the eagle on the dial is crisp, the wings are evenly striated and the GA initials are legible; the EMPORIO ARMANI line is straight and centred; on a chronograph, every subdial works; and the caseback bears the model's AR reference engraved in a circle, which must match our listing.
Why buy at outlet prices?
Every Emporio Armani we sell is new, authentic and comes with a 2-year warranty, at outlet prices. Our size and colour advice is based on what our customers actually choose, not on a catalogue: this is how the rectangular Classic and the white Ceramica earned their place on this page.

